Here is a direct quote from Google found on a page entitled, "How can I improve my site's ranking?": “In general, webmasters can improve the rank of their sites by increasing the number of high-quality sites that link to their pages.”   http://www.google.com/support/webmasters/bin/answer.py?answer=34432&topic=8524  So how is this done? First let us say that we are not a big fan of automated, mass link exchanges. Call us for a list of reasons why. However, we DO recommend the following methods for building natural, one-way links:  1) Link Baiting Provide content on your website that is truly unique, interesting or even controversial (within reason) so that other websites will desire to link to you without even asking. This form of "link baiting" is something we provide within our all-inclusive optimization packages which includes quality copywriting services.  This method can be further magnified by educating thousands of other industry related websites about your website through online syndicated press releases. This service is included within many of our optimization packages, or available as a stand alone service for as low as $395 per press release. Click here for further details. Note: If you are like many companies who sell something that is difficult to get excited about (such as underground fuel tanks), you may find that no matter how interesting your website is, most people will care less about linking to you. Thus, we recommend the following additional methods as highly effective ways to increase your back links and improve your search engine rankings: 2) Directories This is NOT to be confused with rip-off offers of "Submit your website to 500,000 search engines and directories for only $29!"  Save your money! Those types of automated services are not only a complete waste of time and money, but may even result in negative spam issues. We recommend submitting your website to relevant categories within high quality Permanent Directories. These are quality (human-edited) directories whose permanent directory listings have proven to show up as valid back links within Google, Yahoo and/or MSN. Starting as low as low as $30 per guaranteed permanent listing. Click here for further details. 3) Text Link Ads Advertise on relevant and quality websites in the form of a text link versus a graphic banner ad. Text link ads not only generate direct click-through traffic, but offers a powerful way of improving your search engine rankings. We have access to tens of thousands of websites (with thousands of unique categories) who will link to your website with the anchor text of your choice (up to 30 characters). You can refuse, change or cancel your links at any time. Because of the sheer volume of links we purchase every month (through various brokers), we can bring you prices that are far lower than what they normally list for. Fees are set as low as $10 per back link, per month. Click here for further details. Link Building Packages - We can custom assemble a link building campaign (which will combine all of our effective link building methods together) to fit your individual needs. Fees range from $250 per month to over $5,000 per month. Details. Other effective ways to build natural back links: Ask business partners, vendors, distributors, family members, golf partners, etc. to link to you.

Call us toll free at 1-866-798-3862, or click here to request a free custom proposal.

Directory Submissions
Many people are unaware that Google, Yahoo and MSN consider listings within quality directories as a valid source of back links. In fact, Google actually recommends submitting to directories: 

“Submit your site to relevant directories such as the Open Directory Project and Yahoo!, as well as to other industry-specific expert sites.”  
http://www.google.com/support/webmasters/bin/answer.py?answer=35769 

After thoroughly researching and monitoring literally thousands of directories, we have weeded out a majority of the directories that appear useless and we currently have a list of slightly more than 200 quality directories based on PageRank values, Alexa ratings, back link counts and proof of their listings showing up as a valid back link within Google, Yahoo and/or MSN. A majority of these directories have PageRanks between 5 to 8 and Alexa ratings of under 50,000 (the smaller the Alexa rating the better).

Compare the Cost of Directory Links versus Leasing Monthly Text Link Ads
While advertising on relevant websites through the use of text link ads is an extremely effective form of increasing your search engine rankings, it is also costly. Why? Because you are continually paying for the same links month after month.  With directory listings, you can continually receive between 5 to 25 new back links every month for fees ranging between $250 to $750 per month. Here is one example of the directories we submit to: www.goguides.org 

Article Submissions
There are literally thousands of websites who are constantly looking for fresh articles to use as content within their newsletters and on their websites. Depending on your specific industry, there are over 20,000 potential publishers who will have access to your articles. At the bottom of these articles will include a link back to your website, using the anchor text of our choice. This is an excellent method for building back links AND generating direct, qualified click-through traffic. Pricing is $295 per month for one article per month, $495 per month for two articles per month or $950 for four articles per month. 

Press Releases
There are literally thousands of news related websites who are looking for fresh news to use as content within their newsletters and on their websites. Depending on your specific industry, there are over 50,000 potential publishers who may receive your press releases. At the bottom of your press releases will include your company information and a link back to your website. This is an excellent method for generating interest (and natural links) toward your company. Press releases are a proven method of generating immediate and qualified click-through traffic. Pricing is $395 per month for one press release per month, $695 per month for two press releases per month or $1,385 for four press releases per month. 

Text Link Ads
Advertising on quality, relevant websites through the use of a text link (versus a graphic banner) provides a powerful way of generating both click-through traffic and improved search engine rankings. Today, the major search engines look beyond your on-page content and focus primarily on what other websites have to say about your site through the words attached to the links pointing into your website (i.e. the anchor text). Text link ads provide freedom to target your specific search terms within the anchor text so that you may improve your rankings for the same words. While others charge $40 to $75 for the exact same PR4 text links, our bulk rate purchasing power allows us to sell these links for only $20 per link, per month. You will have full approval of these links before we upload them and you can reject, change or cancel them at any time.

Powerful Link Building Packages
We offer link popularity packages that blend a variety of link building services (recommended) at a discounted fee.